A new era
Cabonline
Cabonline's new brand
To reach a younger crowd the Nordic's leading taxi network, Cabonline, launched a new brand called Jip
We created content for their launch.
Through effective and social media-friendly videos, we helped Cabonline reach a younger audience. These were used at Jip's launch in Trondheim, Norway during the summer of 2019.
The 'jip' identity
“jip” is slang for getting out/running/going, it’s all about making a quick spontaneous move from A to B – in other words, exactly the same way you want a cab to act when you want to move on, smooth and easily.
